Our advertising reflects the firm's ability to take complex questions and provide clear answers. The examples shown here illustrate our approach.
Sculpture by the Sea
Allens has been a long-time sponsor of Sculpture by the Sea, Bondi. In particular, the firm sponsors the People's Choice Awards. This ad, which appeared in the event's program, was designed to promote our support and sponsorship of the event.
Sydney Theatre Company
For the third consecutive year, Allens was a presenting sponsor of the Sydney Theatre Company. This year the firm was the presenting sponsor for Australia Day, a satirical look at the inner workings of a committee charged with organising Australia Day activities. This ad appeared in the production program.
Each year the firm appoints new partners on 1 July. And each year the firm publicises the appointments via an ad campaign. This year's new partner announcement coincided with the first high-profile ads after the commencement of the firm's global alliance with Linklaters. The ad presents the expertise of our new partners within the context of our newly attained global reach. This ad ran in both The Australian and The Australian Financial Review.