Successful protection, management and commercialisation of Intellectual Property is crucial in fostering innovation and differentiating your brand in the marketplace.
Technology is rapidly evolving, facilitating innovative ideas and providing a myriad of branding opportunities. But changes in technology are also providing new opportunities for your competitors to cash in on your brand and reputation.
No matter what industry you're in, your IP portfolio is one of your most valuable assets.
How we can help
We deliver protection for the whole life cycle of IP assets, including: searching, advisory, registration, opposition, portfolio management, litigation and enforcement.
We have extensive experience handling the IP portfolios of some of Australia’s and the world’s most famous brands and innovative companies. While we try to keep our clients out of court rooms, our track record in litigation is second to none.
Delivering integrated and highly specialised service
We combine the commercial and litigation skills of our intellectual property lawyers with those of our patent and trade marks attorneys to offer you a comprehensive and seamless intellectual property service, from creating, commercialising and managing your IP portfolio, to protecting and enforcing your rights.
Putting strategy at the forefront
Our focus is on understanding your business so we can help you plan your IP strategy effectively. We're known for our pragmatic, commonsense and streamlined advice, designed to help you achieve your commercial objectives.
Focussing on supporting our clients' success
As the pace of change continues to increase, our clients require pragmatic and commercial advice that supports their business strategy. We're committed to supporting your successes by providing dependable, transparent and high quality service, helping you focus on developing your business.